Content Creation
Brett on the Street
Host and editor of a street-interview style show for ‘Units’
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As a part of the larger ‘Units Fantasy Gaming’ social media strategy, I scripted questions, conducted interviews, edited footage and posted finished product on TikTok, Instagram and Twitter
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After starting the account from scratch, I accumulated over 4.5M views, 400K likes and added over 7,500 new followers in 10 months.
March Madness
Content strategist, Video Editor and Snapchat Publisher for the 2022 and 2023 March Madness Tournaments
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Throughout the tournaments, I curated and edited highlights to post on the official March Madness Snapchat account in real-time, as well as produced recap videos at the end of each round.
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The two campaigns accrued over 80 million views and added over 60K new subscribers.
Units Fantasy Gaming
Content creator and manager for the Units’ TikTok account
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As a freelancer, I was responsible for the entirety of the TikTok process, including scripting stories, filming content, editing the video and audio, writing copy and uploading the final product onto TikTok.
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After starting the account from scratch, I accumulated over 4.5M views, 400K likes and added over 7,500 new followers in 10 months.
Team Whistle
Content creator and manager for the Team Whistle TikTok account
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As a full-time social media producer, I created original TikToks to be distributed to over 4M+ followers.
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Through daily TikToks, we increased follower count by 600K (4.2M to 4.8M)
Personal TikTok
Through TikToks focused on sports and pop culture, I’ve grown my personal TikTok account to 36k+ engaged followers
Fireside Knicks Podcast
Co-Host, Producer of “Fireside Knicks” Podcast
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• Hosted the “Fireside Knicks” podcast, a podcast about all things New York Knicks
• Edited the audio recordings and created promotional clips optimized for social media
The Latke Room Podcast
Co-host, Producer and Director of Social Media for “The Latke Room” Podcast
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• Managed all pre-production logistics, planning, production, graphics composition and post-production to ensure timely and
high-quality podcast releases
• Edited and optimized clips from the podcast to distribute as teasers across all social media platforms to promote the show
(2021-2022)
